The new Google Analytics is coming

by | Feb 15, 2023 | Marketing

Standard Universal Analytics properties will stop processing hits on July 1, 2023. We strongly recommend that you follow our step-by-step guide to customize your Google Analytics 4 setup as soon as possible. This will allow you to start...

What is Digital Experience?

by | Feb 7, 2023 | Marketing

Digital experiences consist of all interactions between customers and brands taking place via digital channels. These channels include websites, video, email, social media, digital advertising, apps, and even products, platforms, and product ecosystems. It is...